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The
"Ebook Marketer
Ezine" Online Archive
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"The Ebook Marketer Ezine"
Issue 3 - April 2002 Published by Dirk Dupon
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"How To Become A Successful Ebook Author"
Find out how you can publish your own best-seller
ebooks
even if you haven't a CLUE! Then, sell them over and
over
again to precisely targeted visitors using this
automated
sales and marketing system! Click here to find out
how:
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http://www.ebooks-made-easy.com/publish.htm
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In This Issue
==> Editorial
==> Article
==> E-Contest
==> Free Resources
==> Tips and Ideas
==> Affiliate Program Tip
==> Contact Information
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Editorial
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Hello,
Welcome to the third edition of "The Ebook Marketer"
and
a special welcome to all the new subscribers since
last
issue.
As an Ebook marketer, you probably know how
important
it is to grow your Ezine or Opt-In List.
People almost never buy when they visit a sales page
(or
any other web site) for the first time.
You need to capture your visitors email addresses,
and
build a list to constantly follow up on your leads
to make
sales.
It's the number ONE rule in Internet marketing, and
your
business will fail if you don't have a list of
prospects that
you can contact over and over again.
You can capture email addresses from your site with
a
pop-up window.
=========== SIDEBAR ===========
Here's a FREE Ebook in .pdf format that shows you
all
you need to know about pop ups.
It's called: "The Unofficial Pop-Up Crash Course"
and
it's written by Ryan Deiss, creator of the very
handy
"Pop-Up Rotator":
http://www.ebooks-made-easy.com/popuprotator.htm
You can download the book by clicking here:
http://www.ebooks-made-easy.com/popupcrashcourse.zip
Note: You'll need to unzip the file with Winzip or
any other
unzip tool. If you don't have a copy already, click
here to
download the free trial:
http://www.winzip.com
=========== SIDEBAR ===========
An Ezine, or Opt-In List, is the perfect tool to
send out
your new product offers or information.
And today I'd like to mention a cool tool that will
allow
you to get new subscribers to join your Ezine or
Opt-In
List quickly and automatically.
It's called "Opt-In Automator". It's a script that
allows your
visitors to easily subscribe to your Ezine without
having
to type out their email address.
Yes, people on line are lazy :-)
The script is easy to setup (simple cutting and
pasting)
and it costs nothing to maintain (so no monthly fees!)
To me the most amazing thing is the price - you can
grab this subscriber-booster for UNDER $25!
Click below to instantly boost your Ezine List now:
==>
http://www.ebooks-made-easy.com/optinquick.htm
Once done, you can let me know how much more
sales you make... :-)
Enjoy this edition, and all the best to your Ebook
business!
Dirk Dupon
Your comments or suggestions are always welcome:
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Article
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"How To Dramatically Increase Your On Line Sales!"
By Dirk Dupon
These days a lot of people on line are selling the
same
products.
Here's how it goes...
As soon as one of the top marketers starts promoting
a
new affiliate program, there are thousands of
smaller
marketers jumping on the program too.
They think that, because some of the big names
promote
the product (and make good money from it), they will
also
profit from the hype...
But what happens?...
The majority of these new affiliates use the same
sales
tools (sales pages, classified ads and other
promotion
material) that their competition uses...
.... and guess what?
People get sick of seeing the same ad copy appear
all
over the Web, they get immum of reading the same ads
in Ezines, and the affiliate never makes a sale...
Next step... the affiliate dumps the program, and
jumps
on another one... just to make the same mistake
again!
Many of these marketers finally give up, believing
that
there's no money to be made on line...
.... but how WRONG are they!
Believe me, I see it happen for my own "Web Site and
Ezine Promotion Made Easy" Ebook affiliate program.
(
http://www.smart-web-promotion.com/reseller.htm
)
Less than 5% (!!!) of all my affiliates make real
money
from my reseller program...
.... and this only because they are creative and
think
outside the box when it comes down to marketing!
Here are some of the tips that successful affiliates
use,
and that YOU can implement in your own business too...
- Put your own personality in your marketing
You should explain in your own words how the program
can help people to improve their own business.
Your subscribers or Opt-In List members value your
opinion, and will be more willing to take out their
credit
card when you recommend something that has helped
you. Remember to always behave like an authority...
- Weave your affiliate links throughout your
marketing
You can write an E-book, or a free report, and
insert your
affiliate links in it. Warning: do not put too much
of these
reseller links in your report, or people will think
that you
are only out for their money.
Make the report something that you would buy
yourself,
and "softsell" your affiliate links where
appropreate.
TIP: For help on writing, creating, promoting an
selling
an Ebook on the Internet, sign up for my FREE "4 Day
Ebook Email Course" by simply clicking here:
http://www.ebooks-made-easy.com/ebookcourse.htm
- Write your own ad copy
The most successful affiliates re-design the sales
copy
or page they receive (when this is allowed by the
program
owner of course). You can write your own unique
sales
copy, so the page looks unlike all the others.
- Insert your own Bonus Gifts
If you have Full Resell Rights to a product, you can
add
additional bonus gifts along with your offer. There
are no
restrictions on doing this.
When people visit your sales page, and see that you
overdeliver your competition, you can bet that you
will
win the sale.
Listen, I'm not saying that selling on line is easy.
But I do know that these small changes can mean a
big difference to your sales. Put some of the tips
into
practice, and let me know how it works for you,
okay?
To your on line success!
Dirk Dupon is the author of: "How To Make Profit
From An
Affiliate Program" This Ebook in .pdf format is FREE
to
download, and contains secrets and hints about using
Affiliate Programs to make more profit on line. You
can
get a FREE COPY from here:
http://www.ebooks-made-easy.com/successtips.htm
Note: You can use this article in your own Ezine,
but
don't forget to include the resource box. Thanks!
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E-Contest
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Congrats to John Campbell who won Debbie Forrest's
"Cracking Webmastery" Ebook in last month's contest.
I have emailed the download link to the winner.
- You can still get Debbie's book by clicking the
link below
and select the "Learn how to Create Your Own Web
Site!"
link at the right top:
http://www.ebooks-made-easy.com/debbie.htm
This month you can win a copy of Andy Brocklehurst's
new Ebook (that comes with Full Resell Rights):
"Down
And Dirty Guide To High Profit Web Business".
Just let me know how much Andy's book costs by
visiting this web site:
http://www.ebooks-made-easy.com/downanddirty
If you have an Ebook or Ebook software program to
offer
for one of our future contests, please contact me
here:
mailto:edi-@ebooks-made-easy.com?subject=EBM_contest
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Free Resources
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Need a new web site, but don't have time or the
knowledge
to create one? Here's a collection of free web site
templates
for you to pick and download:
http://www.centraltemplates.com
TIP: Need more? Here's an excellent site, offering
some
of the finest web site templates I've seen on line
-and this
at a very reasonable price:
http://www.ebooks-made-easy.com/templates.htm
_______________
Here's a writers web site, offering lots of writing
tips, and
many free books:
http://www.writetoinspire.com
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Smart Pulldown Menu
This script allows you to use cookies to let a drop
down
list remember which option was chosen when a visitor
returns to your web site.
http://javascript.internet.com/forms/smart-pulldown-menu.html
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Tips and Ideas
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Universal Document Converter (1466 KB) Demoware
Universal Document Converter allows you to convert
any
document (created in program with printing support)
into
a graphic file in popular format. Thus you can
transfer files
with one computer to another or send by e-mail and
open
it with simple graphics viewer. The main advantage
is
that you can open document without the program in
which
it was created.
http://batch.fcodersoft.com/udc/index.htm
______________
If you want your site visitors to download your PDF
file
rather then opening it in their browser you could
use
.htaccess to alter the MIME type for PDF files, you
can
include the following code in your .htaccess file...
<Files *.pdf> ForceType application/octet-stream
</Files>
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