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The
"Ebook Marketer Ezine" Online Archive
 
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            "The Ebook Marketer Ezine"

Issue 6 - October 2002 Published by Dirk Dupon

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If you run an Ebook business, then here's good news...
Here's a fine collection of extremely useful scripts and
tools to automate your Ebook business! The scripts are
guaranteed to increase your sales, and save you lots of
your valuable time. Go check it out right now here:
==> http://www.ebooks-made-easy.com/scripts.htm

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In This Issue

==> Editorial
==> Article
==> E-Contest
==> Free Resources
==> Tips and Ideas
==> Affiliate Program Tip
==> Contact Information

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                                Editorial

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Hello,

Welcome to a new edition of "The Ebook Marketer" and
a warm welcome to all the new subscribers since last
issue.

September was pretty hectic for me, so I didn't find
time to send out an issue of this Ezine. Sorry if you
missed me :-)

I not only spend a short holiday in Greece, but I also
finished a new Ebook, together with Tom Hua, from
the "EbookWholeSaler Club".

The Ebook (in .exe format) is called "Ebook Magic"
and it's 100% free to download.

You can also brand the book with your own affiliate
links and insert a link to your business or web site.

Here are the chapters:

=> The concept and advantages of Ebooks
=> Why Ebooks are so popular?
=> The power of Ebooks!
=> How to develop an Ebook
=> How to get resell rights to starting selling now!
=> The Secret: Back end sales - how to make them yours

Click here to download "Ebook Magic":
http://www.ebooks-made-easy.com/magic.zip

By the way, I still can't believe that people in the Ebook
marketing business aren't members of Tom's amazing
"Ebook Wholesaler Club".

Every month you get 2 brand new Ebooks, that can't
be found anywhere else online, complete with the
ready made sales page and custom images to start
selling it from your own site.

With a Clickbank account, it only takes a few minutes
to set up an ordering and download page, and SNAP...
you have a new product to sell... and YOU keep every
penny you make, because there is no profit to share
with anyone, like with an affilliate program.

Click here to find out more about the Web's most
profitable and easiest Ebook business:
http://www.ebooks-made-easy.com/wholesaler.htm

All the best to your sales!

Dirk Dupon

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                                Article

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"Can an E-Book Become a #1 Amazon Best-seller?"

- by Joe Vitale

Ever since Jim Edwards and I completed our now famous
e-book, "How to Write and Publish Your Own E-Book... in as
little as 7 Days," people have been cranking out their own
e-books at, well, a weekly rate. Lately I've been getting a
reoccurring question concerning all these e-books. Namely,
"Can an E-book become a #1 Amazon best-seller?"

That question keeps coming to me because I made my latest
book, "Spiritual Marketing," a #1 Amazon best-seller last
June. I also helped several other authors make their books
Amazon top sellers, from Kevin Hogan and Mark Joyner to Mike
Litman and Randy Gilbert. Obviously there is a formula here
that works.

But can it make an E-book an Amazon best-seller?

The answer, of course, is yes. In fact, anything you sell
can be driven to a top selling spot at Amazon. That's right,
anything. That includes music CD's, appliances, videos,
audios, DVD's, and yes, even E-books.

Here's the secret:

You have to create what I fondly call an "ethical bribe." In
other words, say you have an e-book on child rearing. What?
Does that sound too easy to sell? Okay, let's pretend the
e-book is a work of fiction. Better yet, let's make it an
e-book with nothing but poetry in it. Now THAT would be
tough to sell, let alone drive up the Amazon ladder to best-seller
status, right?

Wrong. Again, the key to making this proven formula work for
any e-book you may write is to offer enough incentive for
people to go buy it *when* you want them to buy it. In
short, you have to give people added value. You offer them
freebies---usually other e-books---which they can have if
they buy your main e-book at Amazon on a certain day.

Are you with me here?

Oh. Well, okay. Let me explain this formula in more detail.

Step One: You need an e-book. If you haven't written one
yet, go to www.7dayebook.com right now. Get that book and
you'll write your own book in less than a week. Guaranteed.

Step Two: Get your e-book listed at Amazon. That's easy.
Amazon prides itself on listing everything. They'll list
your e-book, too. Just ask by clicking on their Help button
and sending them e-mail.

Step Three: Now create a series of bonuses that you can give
to people who buy your e-book. Don't throw up your hands and
say you don't have anything. Just as you wrote an e-book,
you can write smaller Special Reports. Just think of what
your key audience might want to read about. If you truly are
selling a book of poems, maybe you can write something on
how to write poetry. Get the idea?

Step Four: Here's a tip: You can also find public domain
e-books which you can offer to people who buy your e-book.
Search online for them. There are thousands of e-books
available, for free. You can find something relevant to your
own e-book, and add it as part of the package of freebies
that you'll give people who buy your e-book at Amazon.

Step Five: Now find people who have email lists. This is a
step where less imaginative people give up, saying, "I don't
know anyone with any lists!" Wake up, people. There are
nearly a million email lists online. Search for them. Again,
if you're selling poetry, look for the email lists that
cater to poets or maybe to writers. There are a staggering
amount of those.

Step Six: After you find the email lists, write the list
owners and ask for their help in promoting your event.
Believe me, all you have to do is ask. They are usually glad
to help because you are making a great offer to the people
on their list and they will look like a hero when they help
you sell your e-book. Again, just write and say something
like, "I plan to make my e-book a #1 best-seller at Amazon.
Will you help? Just tell your email list that if they buy
one copy of my book at Amazon on (pick the day), I'll give
them all of the following for free."

Step Seven: Finally, set up all your freebies so they are
downloadable e-products. In other words, when someone buys
your e-book, you want them to send their Amazon e-receipt to
you by e-mail. When you receive it, you want to send them
the download page for your bonuses. You could also just send
the bonuses by email to each person who writes to you, but
that would be time-consuming. Still, it's an option if, say,
you don't have a website. That's right. You don't even need
a website to make this process work for you.

There you have it.

Write your e-book in seven days and then drive it to best-
seller status at Amazon using the above 7-step formula.

What are you waiting for?

Joe Vitale is the best-selling co-author, with Jim Edwards,
of "How to Write and Publish Your Own E-book... in as little
as 7 Days."
==> Click here to see more:
http://www.ebooks-made-easy.com/7daybook.htm

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                                E-Contest

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Congrats to Denise Ryder who won a copy of Jimmy
Brown's "Profit Pulling Reports 2" in our last contest.

I have emailed the download link to the winner.

- You can still get this unique Ebook by clicking here:
http://www.ebooks-made-easy.com/ppreports2

This month you can win a copy of my own "Web Site
and Ezine Promotion Made Easy!" book.

Just let me know how much the Ebook costs by
visiting this link:
http://www.smart-web-promotion.com/ebook.htm

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                         PDF Resources

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SCP PDF Editor (1419 KB) Shareware

Here's a program to help you create acrobat pdf files,
with some advanced features such as table, hyperlink
and image support.

No other software is required to create your pdf files.
The program also supports password protected pdf
files and many other pdf features.
http://www.scp-solutions.com/pdfeditor.html
_______________

PDF-Creator (2087 KB) Demoware

Do you ever wanted to create professional looking PDF
document files? With PDF-Creator you can create PDF
files from each application, which is able to produce a
printer output. The program converts PostScript files
into PDF files.
http://www.cadkas.com
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Fast PDF Builder (972 KB) Shareware

Quickly and easily convert txt,html and rtf files to pdf
format in seconds! Using Fast PDF Builder you can
convert your programs in seconds. Drag and drop
from explorer ease and easy to use interface. You
can password protect the generated PDF files.
http://www.scp-solutions.com/fastpdfbuilder.html
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Image2PDF (2180 KB) Shareware

Image2PDF is a software tool which can directly
convert BMP and other dozens of image format into
PDF format.
http://www.ixesoft.com/image2pdf/eg

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                       Tips and Ideas

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Book Writer (2584 KB) Shareware

Book Writer(tm) is a Windows 95/98/NT/2K/XP creative-
writing environment that includes a dictionary, a thesaurus,
and the Project Commander, which centrally controls
project files. Organize, copy, move, zip, index, and
search project files.
http://yadudigital.com/products/bookwriter.htm

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                  Affiliate Program Tip

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"Newsletter Promote" - Earn money 2 tier

Paul Knapp's "Newsletter Promote" has received much
praise throughout the Ezine industry, providing original
software at an affordable price. ($37.00)

The software make it easy for Ezine owners to submit
their Ezine to the directories, to send out articles, and
much more.

Paul's "Newsletter Promote" program allows you to
earn a whopping 40% commission, plus 5% 2nd-tier,
by selling a copy of the software... and sales go easy!

Click here to see what the software can do, or sign up
to the excellent affiliate program -it's FREE:
http://www.smart-web-promotion.com/ezinesubmission.htm